THE QERANO APPROACH

Privacy policy

How Qerano uses Cloudflare for website delivery and analytics, excludes EU visitor data from Web Analytics, and handles email inquiries.

Scope

Last updated: October 27, 2026.

This notice describes the current use of data on Qerano.com, including website delivery, Cloudflare Web Analytics and messages sent to our public email address. It applies to the English, German and Russian editions.

Website delivery and security

Qerano uses Cloudflare, Inc. for website hosting through Cloudflare Pages, content delivery and security. Delivering and protecting the site involves handling technical request information, such as IP addresses, browser information and access times. These infrastructure functions are separate from Web Analytics. Further information about Cloudflare’s processing is available in its Privacy Policy.

Cloudflare Web Analytics

We use Cloudflare Web Analytics, provided by Cloudflare, Inc., to understand overall traffic and website performance. Its reports show page views, visits and aggregated patterns by page, referring site, country, device and browser. Performance reports include page-load measurements and Core Web Vitals where measurements are available.

The service is integrated through Cloudflare’s automatic setup. Our current setting excludes EU visitor data from Web Analytics. Cloudflare applies this exclusion through its regional routing controls; it does not mean that website delivery or security stops processing technical requests from EU visitors. See the official setup documentation for the available exclusion mode.

Google Analytics 4

With your permission, Qerano uses Google Analytics 4 (Google Ireland Limited / Google LLC) to measure page visits, engagement and use of the Hairstyle Finder and Packing List. Google processes page addresses and titles, referring pages, device/browser information, approximate location derived from technical requests, and cookie-based identifiers. The _ga and _ga_2SNZMYNXJP cookies can connect visits; our tag requests a fixed one-year expiry. Browser controls may shorten it. Google documents its processing in its Privacy Policy and Analytics data safeguards.

Neither the Google tag nor Clarity loads before you accept. No analytics events are queued for later consent. We do not enable Google Signals, advertising storage, advertising user data or advertising personalization. Custom tool events contain only a language, tool name and fixed step numbers or luggage/laundry options. They exclude quiz answers, appearance/health characteristics, recommendation text, item names and list contents. URLs sent by our Google integration exclude query strings and fragments. Tool contents are masked for Clarity.

You can decline as easily as accept and withdraw via Privacy choices in the footer. Withdrawal immediately disables our Google event sender, deletes accessible first-party GA/Clarity cookies and reloads the page to unload both services. A refreshed consent choice is required when a new provider is introduced. Your choice is stored under qerano_analytics_consent_v2. This does not clear data already received by providers or cookies on other domains. Contact us about data rights and deletion requests. Consent is the basis for optional analytics; necessary delivery/security processing is separate. Google and Microsoft may process data outside the EEA. Applicable contractual safeguards, provider agreements and retention settings require review by the site operator; this notice is not a guarantee of GDPR compliance.

Microsoft Clarity and optional analytics

With your explicit permission, Qerano uses Microsoft Clarity, provided by Microsoft, to understand website use through interaction analysis, heatmaps and session recordings. This helps us improve usability and the reading experience. Clarity can process page and interaction information, browser and device details, and session data; its analytics cookies can connect visits and page views. See Microsoft's Clarity overview, data collection documentation and Privacy Statement.

Clarity's script is not loaded before you accept optional analytics. Declining leaves Clarity inactive. The site does not send custom identifiers, personal details or inferred health profiles to Clarity, and it does not grant advertising storage permission. This does not mean that Clarity's standard processing is anonymous or that Microsoft never processes personal data.

Your privacy choices

Necessary functions remain active. Optional analytics is your choice. We store only your accepted or declined preference in your browser's local storage, using a versioned preference so that a substantial change can prompt a new choice. This preference is not an analytics user identifier.

You can reopen Privacy choices in the footer and accept or decline analytics at any time. If you withdraw permission after Clarity has loaded, the site sends a denied signal through Microsoft's consent API and reloads the page to stop loading Clarity. If your browser cannot save the choice, it may be requested again. These controls concern optional Google Analytics and Clarity analytics; Cloudflare Web Analytics retains its separate EU exclusion setting.

Cookies and browser storage

Cloudflare documents that its Web Analytics performance beacon does not use cookies or browser storage to retain data about visitors. Its page-specific measurements are held temporarily in memory, rather than in persistent client-side identifiers. This statement concerns Web Analytics; it is not a claim that no data is processed anywhere in Cloudflare’s infrastructure. Details are in Cloudflare’s RUM privacy information.

Qerano currently has no accounts, newsletter signup, contact form, comments or purchases. No advertising or affiliate tracking integration is active.

Email inquiries

If you write to contact@qerano.com, your email address and the information you send are used to handle your message. Please provide only what is needed for your inquiry and do not send sensitive medical documents. You can also use this address for privacy-related questions. Our Contact page explains what to include in editorial feedback and correction requests.

Links to sources and other websites take you to independent services with their own privacy practices. Qerano does not control those services.